Bottles and jars of natural hair care products with herbs and flowers

Ten Black-Owned Hair Care Brands for Curls and Coils

Healthy hair starts at the scalp. These are the Black-owned brands that understand that — and built their entire approach around it.

The brands in this edit address the full spectrum of hair health beyond wash day: scalp care, growth, overnight treatment, and the products that make protective styling feel like a ritual rather than a maintenance task. Every brand here is Black-owned, active, and chosen on the quality of its formulas alone.


Briogeo

Briogeo Don't Despair Repair deep conditioner — Black-founded hair care brand by Nancy Twine

Founded by Nancy Twine · Don’t Despair, Repair! Super Moisture Conditioner ~$39 · Available at Sephora, Ulta, Nordstrom

Nancy Twine launched at Sephora as one of the youngest Black women to do so — and she earned that position. Briogeo’s formulas are clean, clinically considered, and genuinely cross-textural. The Don’t Despair, Repair mask has held its reputation for years without the hype. That consistency is the point.

Shop: briogeohair.com


Sienna Naturals

Sienna Naturals Dew Magic Leave-In Conditioner for textured natural hair — Black-owned

Co-founded by Hannah Diop and Issa Rae, 2012 · Dew Magic Leave-In Conditioner ~$28 · Available at Credo Beauty, Revolve

Hannah Diop launched Sienna Naturals in 2012. In 2020, Issa Rae joined as co-owner just in time for a rebrand. The brand makes plant-based products for all types of natural hair textures — free of sulphates, parabens, and silicones. Clean formulations, thoughtful packaging, and a product range that balances performance with ritual.

Shop: siennanaturals.com


Alikay Naturals

Alikay Naturals Essential 17 Hair Growth Oil — Black-owned natural hair care brand founded by Rochelle Alikay Graham-Campbell

Founded by Rochelle Alikay Graham-Campbell, 2008 · Essential 17 Hair Growth Oil · Available at major retailers

One of the original natural hair brands, built before the category became a market. Rochelle Graham-Campbell started Alikay Naturals in her kitchen and grew it into a line that now sits in major retailers — without losing the handcrafted integrity that made it. Less viral than some. More legacy than most. That distinction matters.

Shop: alikaynaturals.com


Melanin Haircare

Melanin Haircare Plumping Deep Conditioner for natural protective styles — Black-owned brand founded by Whitney White

Founded by Whitney White (Naptural85), 2018 · Plumping Deep Conditioner ~$42 · Available at Sephora, Ulta, Amazon, Target

Whitney White built her following as Naptural85 on ingredient transparency and honest reviews. The Plumping Deep Conditioner is the brand’s standout for protective styling prep — a moisture-rich, reparative mask with hyaluronic acid, biotin, bamboo, and baobab that restores elasticity and strengthens hair on contact. Lightweight enough for regular use, powerful enough to genuinely transform dry, coarse, or damaged hair.

Shop: amazon.com · melaninhaircareevents.com


Highbrow Hippie

Highbrow Hippie Root Replenish Active Growth Serum for scalp health — Black-owned hair care brand co-founded by Myka Harris

Co-founded by Kadi Lee and Myka Harris · Root Replenish Active Growth Serum ~$88 · highbrowhippie.com

Kadi Lee is a celebrity colourist with clients including Julia Roberts. Myka Harris is an herbalist and brand strategist. Together they built Highbrow Hippie — a line powered by Ashwagandha, pea sprout, and Camellia Sinensis flower. The Root Replenish Active Growth Serum is like a cool drink of water for the scalp, especially when wearing a protective style.

Shop: Amazonhighbrowhippie.com


Taliah Waajid

Founded by Taliah Waajid · Curly Curl Cream ~$10 · Available at Walmart, Sally Beauty, Amazon

Taliah Waajid started a hair-care business at 14. Her mother refused to relax her hair as a child, which led her to learn to manage her curls on her own. What started as obligation became a full-fledged brand praised for moisture-rich wash essentials and stylers that support healthy natural hair. The Curly Curl Cream is a dream for tighter curls and coils — shea butter coats each strand while the creamy texture provides easy slip for twist-outs and braid-outs.

Shop: Amazontaliahwaajid.com


TPH by Taraji

TPH by Taraji scalp and hair care edge control — Black-owned brand founded by Taraji P. Henson

Founded by Taraji P. Henson, 2020 · Slick Edge Control ~$10 · Available at Sally Beauty

Taraji P. Henson channelled her pandemic self-care focus into TPH by Taraji — a scalp-first hair and body care line. Accessible, practical, and genuinely effective for everyday maintenance and protective styling prep. The Master Cleanse scalp wash, New Levelz conditioner, and Slick Edge Control are the products to know.

Shop: tphbytaraji.com


Design Essentials

Design Essentials Almond Avocado Curl Enhancing Mousse — Black-owned professional hair care brand founded by Cornell McBride

Founded by Cornell McBride, 1990 · Almond & Avocado Curl Enhancing Mousse ~$16 · Available at Ulta, Amazon, Sally Beauty

Cornell McBride launched Design Essentials in 1990 after years in the health and beauty industry, building it into a mainstay of professional salons that specialise in textured hair. Over three decades later the brand covers every curl pattern, every hair need, and every styling category — with a deeply respected range for protective style maintenance and scalp health.

Shop: Amazondesignessentials.com


Charlotte Mensah

Charlotte Mensah Manketti Hair Oil for afro and curly hair — Black-owned luxury hair care brand founded by Charlotte Mensah

Founded by Charlotte Mensah, London · Manketti Hair Oil ~$55 · Available at Dermstore, Space NK US, Thirteen Lune

Charlotte Mensah became the first Black woman inducted into the British Hairdressing Hall of Fame in 2018. Her Manketti Oil range — for afro, mixed, and all curly hair types — uses organically and ethically sourced manketti nut and ximenia oils. The formulas are luxurious, the scent is exceptional, and the results speak to decades of professional expertise.

Shop: charlottemensah.com


Dizziak

Founded by Loretta De Feo, London, 2018 · Deep Conditioner ~$38 · Ships internationally from dizziak.com

Former journalist Loretta De Feo launched Dizziak because she couldn’t find products that worked for her five different hair textures. The London-based brand has since won multiple awards and developed a devoted following — including Dua Lipa, who signed on as an investor. The Deep Conditioner is the star. Ships to the US via dizziak.com with international shipping at checkout.

Shop: dizziak.com


Healthy hair is a long game. The right scalp care, the right overnight treatment, the right protective style routine — these are the brands that make that game easier to play. Every founder here built something they needed and couldn’t find.

For more hand-selected Black-owned beauty brands, browse the Artisans Noirs Brand Directory. Also see our edit of the best Black-owned hair care brands for curls and coils.